A pitch with no exclusions is a lie
So here are ours. This page is the list of what $297 does not buy, what we charge on top, and what we will not do for any price. It's in the nav because you shouldn't have to hunt for it.
Not included: ad spend and ads management
Ad spend. The money that goes to Google and Facebook is paid by you, straight to them. We never handle it and we never take a cut of it.
Ads management is a separate service at $297 a month, flat. It is not part of the $297 plan, and your ad spend is never part of its fee. Most agencies charge 15 to 30 percent of your ad spend, so their fee climbs every time your budget does. Ours does not move: the same $297 whether your ad budget is $500 a month or $15,000. Month to month like everything else — add it or drop it when you want.
▸ Check: no ad platform charge ever appears on our invoice. If you add ads management, it is its own line at $297, whatever your ad budget was that month.
Not included: deep SEO
Your plan includes the local-search foundation: a website structured for your trade and your town, your business profile kept accurate and active, and review requests going out on every job. It does not include content campaigns, link building, or a fight for a competitive city ranking — that is separate work at separate cost.
And a caution that belongs beside any visibility promise, ours included: local search takes months, not weeks. How many depends on your town and who you're up against. Anyone who promises you "#1 on Google in 30 days" is lying to you.
▸ Check: your own business profile's stats — views, calls, direction requests — are visible to you in Google's dashboard, not ours. Judge movement there, on your own screen.
Billed on top: usage
Texts, calls and emails are billed on top of the $297, itemised. Most customers run $20 to $60 a month.
A heavy month:
The most a busy month has run is about $200 in usage, on top of the $297.
▸ Check: the itemised lines on your invoice, against the message log in your login.
Not for sale at any price
We lose some sales to companies that promise these things. That's the trade we've picked.
▸ Check: every one of these is a testable absence — ask on the call and the answer is no, in writing if you want it.
- What's included
- Everything: the website, call answering, lead follow-up, review requests, reactivation and campaigns — and 21 more, listed in full on Pricing. None of it costs extra.*
*Except professional ad management and deep SEO work. - What's not included
- Ad spend, deep SEO, and usage. Ads management is an add-on at $297 a month, flat: never a cut of your ad spend, and you can drop it any month.
- Usage rates
- Billed on top. Most customers run $20 to $60 a month.
- The heavy-month number
- The most a busy month has run is about $200 in usage, on top of the $297.
That is a business sending and receiving thousands of calls, emails and text messages a month. - The year-two price answer
- The price will go up for people who join later. Yours won't, ever, for as long as you stay — and that's in writing.
Talk to a real person
A person answers our phone 9 to 9 Eastern. After that an AI does, and it says so. Either way a person handles every request you send.
$297 a month, one plan. Usage is billed on top and most customers run $20 to $60. No contract, cancel anytime. If you leave, the website is yours and exportable, or leave it with us hosted free forever; contacts export whenever you ask; the domain is yours either way.